E r i e C a n t o n a

Woof Evo1

Podsystem for Vaping
Category
Packaging Design
Customer
Woof®
Date
February, 2024
Location
Jakarta, Indonesia

About the project.

This project is a collaborative effort between Woof and Nevoks to create a pod system specifically marketed in Indonesia. The product is available in two color variants: Black and Pink. For this project, we developed six packaging designs, including boxes for the unit and additional packaging for both color variants of the Woof Evo1 device. Additionally, we designed two packaging options for the cartridge boxes.

The theme for the packaging embraces a minimalist approach, incorporating distinctive patterns that align with the Woof eJuice packaging design. The Woof Evo1 device features the tagline "Slim & Durable." The term "Slim" highlights the device's compact and sleek design, making it one of the thinnest pod systems available. Meanwhile, "Durable" reflects the longevity of the cartridges, which utilize the EvoCart system to deliver smoother flavors and greater durability compared to standard cartridges.

The typography for both projects uses the Just Sans Family Font, which conveys a simple, minimalist, and easy-to-read aesthetic. Similarly, the layout design of the packaging emphasizes the visibility of the Woof brand. The color blocks used in the design will vary according to the color of the device or the flavor of the e-liquid being represented.
We also had the opportunity to design sticker covers for the Woof Evo1 device, allowing users to customize and enhance the device's appearance with various designs. These designs are produced to be distributed for free to Woof Evo1 users, aiming to attract and engage customers.
Next Project

Jakarta International Vape Expo (JIVE)