E r i e C a n t o n a

Monkilo
E-Liquid

Category
Packaging Design
Customer
Vapepackers
Date
2024
Location
Jakarta, Indonesia

About the project.

This project involves the facelift and rebranding of the e-liquid Monkilo. It's a challenging endeavor, as we are revitalizing the well-known Monkilo brand, which was incredibly popular and successful in Indonesia in 2017. The e-liquid features a Banana Split flavor with a hint of cool sensation. Monkilo was a pioneer in introducing a cool hint to creamy e-liquids, at a time when adding a cool element to creamy flavors was considered unconventional.

The packaging design adopts a playful and vibrant theme, utilizing a color scheme of yellow, blue, and brown to reflect the Banana Split flavor of Monkilo's e-liquid. The Monkilo logo is inspired by a monkey tail, and the packaging features illustrations that capture the playful essence of a monkey. The background, adorned with a distorted smiley, further enhances the joyful experience of vaping this e-liquid.
We also developed an unreleased version of the Monkilo packaging, featuring a fully creamy formula with no mint hint. The design includes minor color changes, transitioning from blue to brown, and the removal of the "Ice" label from the logo.
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